Johnny Hughes
CMO & Chairman, AI Council. Founder, Zillas
Johnny Hughes is an award-winning strategic digital marketing advisor, leading enterprise B2B clients through full-funnel lead generation, AI integration and conversion rate optimization (CRO) strategies.
Serving as the Chief Marketing Officer and Chairman of the AI Council at Avenue Z, Johnny leads the digital delivery production and internal marketing teams at the agency.
/EXPERTISE AREAS
B2B Lead Generation
Conversion Rate Optimization
Growth Strategies
Building and Selling Companies
Performance Marketing
AI & Emerging Tech
SEO Marketing Strategies
Full-funnel Marketing
Website Design & Optimization
A/B Testing & Experimentation
About Me
With decades of experience, Johnny has assisted enterprise brands in improving their online presence and achieving lasting growth through innovative omn-ichannel marketing strategies. He founded the Zillas agency in 2007, where a strategic blend of top-notch creativity and advanced digital marketing techniques converge to meet the needs of today’s business leaders.
He has provided solutions for various global organizations in different industries, including healthcare, fintech, manufacturing, technology, entertainment, and tourism, having worked with notable clients, including AAA, Truist Bank, AdventHealth, Orlando Magic, Goodwill, Boys & Girls Club, and Piper Aircraft.
Hughes’ exceptional blend of creativity and forward-thinking innovation continue to position him as a thought leader, navigating through decades of transformative digital landscapes. Now, as the Chief Marketing Officer for Avenue Z, he integrates marketing advancements from emerging technologies like Web3, Generative AI (such as Funnel GPT), and Web XR into his visionary approach to leading the digital delivery teams across the Avenue Z Network.
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My Latest Insights
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How to Use AI Optimization (AIO) to Increase Brand Visibility
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Optimizing Your Website for AI Search and Agents
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ChatGPT vs. DeepSeek: The AI Search Engine Battle
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Digital Influence and Economic Growth with OEP’s Laureen Martinez
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How AI is Revolutionizing Black Friday and Cyber Monday Sales
As we navigate the bustling avenues of Black Friday and Cyber Monday (BFCM), it’s evident that the digital landscape…
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ChatGPT Surges Ahead in the Battle for Search Marketing Share
if you’re not tracking your brand’s share of voice on AI-driven platforms like ChatGPT, you could be handing over…
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