Privacy Policy

Updated July 10, 2024

Thank you for visiting our Avenue Z, Snow Agency and Zillas websites (the “Sites”). We respect your privacy and are committed to protecting your personal information. This “Privacy Policy” explains how we collect, use, and disclose your personal information when you interact with our website.

By using the Sites, you agree to Avenue Z’s Terms of Use, including your express consent to resolve any dispute through binding arbitration and waiver of a jury trial and/or class action [Link to Terms of Use Arbitration Section] and this Privacy Policy.

Your opt outs are specific to the device, website, and browser you are using, and are deleted whenever you clear your browser’s cookies.

For the specific details about personal information we collect, use, disclose, share and retain automatically, please see our privacy policy.

Information We Collect

We may collect the following types of personal information:

Information You Provide: When you use our website, you may choose to provide us with certain personal information, such as your name, email address, phone number, the company that you work for and any other information you voluntarily provide to us through forms or communications.

Automatically Collected Information: We may automatically collect certain information about your visit to our website and through interest-based advertising, including your:

  • IP Address
  • Your Advertising ID
  • User ID or other geolocation such as city
  • Browser type
  • City
  • Gender
  • Language
  • Interests
  • Operating System
  • Referring website
  • Pages you viewed
  • Where you scroll on a web page
  • Keystrokes
  • The company that you work for and where it is located
  • Age
  • Employment details related to your IP addresss
  • The dates and times of your visit

We may also use cookies, pixels, beacons or similar tracking technologies to collect this information. Please refer to our Interest-Based Advertising section and Cookie Settings Notice for more information. 

From Third Parties. We may receive personal information about you from other third-party sources. For example, this may include receiving personal information from: (i) our business partners, including marketing partners, and analytics vendors; and (ii) social media networks, online advertising networks and publishers. We may also receive profile information from social media networks, including without limitation, Facebook, Twitter, YouTube, Pinterest and Linked In.  The information we receive from these social media sites is dependent upon the social media site’s policies and your settings on that site; and

By Combining Personal Information. For example, we may combine personal information that we collect offline with personal information we collect through our Sites, combine personal information we collect about you from the different devices you use to access our Sites, or combine personal information we get from third parties with personal information we already have about you.

Personal Information We Use

We may use your personal information for the following purposes:

  • Providing Services: To provide you with the services you requested, respond to your inquiries, and communicate with you about your account or our services.
  • Personalization: To personalize and enhance your experience on our Sites, including providing tailored content, recommendations, and advertisements based on your preferences.
  • Analytics and Performance: To analyze and understand how users interact with our website, such as to understand the user journey, monitor and improve our services, and develop new features.
  • Marketing Purposes.  To serve you information about our services and on social media websites. We may also use your personal information to send you electronic communications, including through email or text message. We may use your personal information to personalize your experience or provide you with more tailored features or ads.  We may use this information to create segments and profiles of you to better understand your interests, behavior, and preferences for advertising purposes.
  • Interest-Based Advertising.  To engage in interest-based advertising using personal information gathered across multiple websites, devices, or other platforms to serve you relevant advertising on our Sites or on other sites, services and mobile applications or on other devices you may use.
  • Security, Legal and Infrastructure Purposes. To protect our company and consumers who use our products and services. It may also include protecting our Sites or enforcing our terms, complying with law and establishing business continuity systems and backups.
Personal Information We Share

We may share your personal information with third parties in the following circumstances:

  • Service Providers: We may engage trusted third-party service providers to perform certain services on our behalf, such as hosting, data analysis, customer support, and marketing. These service providers are only authorized to use your personal information as necessary to provide the requested services.
  • Business Transfers: In the event of a merger, acquisition, or sale of all or a portion of our assets, your personal information may be transferred as part of the transaction. We will notify you via email or prominent notice on our website of any change in ownership or uses of your personal information.  We may disclose personal information to a third party during negotiation of, in connection with or as an asset in such a corporate business transaction. As we continue to develop our business we may buy other businesses or services.  As we bring these new brands and affiliates into our family of companies we may share data with them.  Personal information may also be disclosed in the event of insolvency, bankruptcy, or receivership.
  • With Third Parties for Marketing Purposes. This may include our affiliate companies or third parties whose products or services we believe may be of interest to you or social media platforms where you interact or where our ads are displayed. These third parties may also share your personal information with others. These third parties may use your personal information for their own marketing purposes or the marketing purposes of others. This may include the delivery of interest-based advertising. We may also share aggregated and deidentified data with social media sites, online advertising companies and marketing and advertising providers for our marketing and advertising programs.
  • Comply With the Law or To Protect Ourselves or Third Parties.  This could include responding to a court order or subpoena. It could also include sharing personal information as required with government agencies or investigatory body requests. We might share personal information when we are investigating potential fraud.
  • For Other Reasons We May Describe to You.
Interest Based Advertising & Digital Tracking Technologies
Cookies Generally and other Digital Tracking Technologies


What is Interest-Based Advertising?

We and our partners display interest-based advertising using information gathered about you over time across multiple websites or other platforms, which may include apps. Interest-based advertising, also referred to as “online behavioral advertising”, includes ads served to you after you leave our website, encouraging you to return. They also include ads we think are relevant based on your browsing habits, interests or online activities. These ads might be served on websites or on apps. They might also be served in emails. We might serve these ads, or third parties may serve ads. They might be about our products or other companies’ products.

How Do We Gather Relevant Information About You for Interest-Based Advertising?

To decide what is relevant to you, we use information you make available to us when you interact with us and our partners. We gather this personal information described above using cookies, pixels, and other tracking tools described above. For example, we or our partners might look at your past browsing behaviors. We might look at these activities on our platforms or the platforms of others. We also work with third parties who help gather this information. These third parties might link your name or email address to other information they collect, such as past purchases made, or online usage information.

What are Cookies and Other Tracking Technologies?

Cookies and pixels are different tools that companies use, often simultaneously, to better understand their website visitors. We use them to help identify, collect, and transfer data from our Sites to specialized software we use for analytics, performance and advertising purposes.

How Can You Control Tracking Tools?


  • Your selections are specific to the device, website, and browser you are using, and are deleted whenever you clear your browser’s cookies.   
  • Here are the tracking technologies we have on our Sites
Managing Cookies

You may have the ability to accept or decline cookies through your browser settings. Most web browsers automatically accept cookies, but you can usually modify your browser settings to decline cookies if you prefer. However, please note that disabling cookies may impact the functionality and user experience of our website.

To learn more about managing cookies, visit the help section of your browser or refer to the following resources:

Your Rights & Choices

In order to ensure trust with our customers we have provided you the following data subject access rights.  Only you or someone you have authorized to act on your behalf may make a request to exercise these rights.

  • Access, Delete and Right to Correct: You have the right to access and correct your personal information by contacting us directly.
  • Opt-Out Marketing Communications: You may opt out of receiving marketing communications from us by following the instructions provided in the communication or by contacting us directly. Please note that even if you opt-out, we may still send you non-promotional communications, such as those related to your account or our ongoing business relationship.
  • Opt-Out of Targeted Advertising and Sharing of Your Personal Information:  You may opt out of Performance, Analytics and Advertising tracking technologies through our Cookie Banner, Cookie Preferences or by contacting us directly. 
  • Do Not Track: Our website does not respond to Do Not Track signals. However, you can set your browser to refuse certain cookies or notify you when a cookie is being sent. Please refer to our Cookie Policy for more information on how to manage your cookie preferences.

To exercise these rights, please email us at or send us a written request to Avenue Z, 250 North Orange Avenue, #1250, Orlando, FL 32801.

Data Retenton

We will retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.

Children’s Privacy

Our website is not intended for individuals under the age of 16.  We do not knowingly collect personal information from children under 16. If you believe we may have collected personal information from a child under 16, please contact us, and we will promptly take steps to delete that information.

Changes to this Privacy Policy

We reserve the right to modify this Privacy Policy at any time, so please review this Privacy Policy frequently for any changes. Changes to this Privacy Policy will be posted on the Sites or otherwise noticed to you in accordance with applicable law and will be effective when posted. This Privacy Policy was last updated on the date indicated above.  We encourage you to review this page for the latest information about our privacy practices.  We will notify you of any material changes to our website as required by law.  Please check our site periodically for updates.

We Use Standard Security Measures

We maintain reasonable administrative, technical and physical safeguards designed to protect personal information against accidental, unlawful or unauthorized destruction, loss, alteration, access, disclosure or use relative to the nature of the information provided. No security method is 100% secure in today’s current environment, and we cannot guarantee that information security measures are failure proof.  The safety and security of information also depends on you, please take care in the security of your online practices. 

We Store Information in the United States

Information we maintain is stored in the United States. If you live outside of the United States, you understand and agree that we may transfer your personal information to the United States. This site is subject to U.S. laws, which may not provide the same level of protections as those in your own country.

We May Link to Third Party Sites or Services We Don’t Control

The Sites may contain links to other third-party sites, such as social media sites, which are not governed by this privacy policy. If you click on a link to a third-party site, you will be taken to a website we do not control. We are not responsible for the privacy practices used by third party web sites. We suggest that you read the privacy policies of those sites carefully. We are not responsible for these third-party sites.

Feel Free to Contact Us if You Have More Questions

If you have any questions or concerns about this Privacy Policy or our privacy practices, please contact us at:

By email at; or 

Send us a written request to Avenue Z, 250 North Orange Avenue, #1250, Orlando, FL 32801.