Work

Targeted Pharma-SEO Campaign Drives 1,138% Surge in Impressions

/Provided Services

SEO

Content Strategy

Technical SEO

Website Maintenance

The Challenge

Olympia Pharmaceuticals sought to increase their organic visibility and improve traffic for highly competitive search terms within the B2B and B2C pharmaceutical sector. With a crowded market and complex queries, they needed a strategic approach to gain prominence on search engines, particularly for semaglutide-related searches.

The Approach

Content Optimizations: Focused on enhancing product pages and blogs to increase relevance and user engagement. Established Olympia’s authority through strategic content creation targeting key search terms in the pharmaceutical industry.
Technical SEO Enhancements: Implemented advanced schema markup and ensured ongoing technical SEO monitoring for improved indexing and SERP visibility.
User Experience Improvements: Added a chatbot to the site to streamline user interaction and increase lead conversions, enhancing the overall experience.
Performance Monitoring: Continuously adjusted the SEO strategy based on organic search performance and made real-time tweaks to optimize rankings.

Overall Performance

Increase in Organic Clicks

Increase in Organic Impressions

Average Positions Improved

Content Strategy

We focused on optimizing existing content and developing new materials that would establish Olympia Pharmaceuticals as a thought leader. Through product page optimizations, blog enhancements, and expertise-driven content, we elevated the brand’s authority and relevance in search results.

Technical SEO Enhancements

Our team implemented advanced schema, which improved search engine understanding of Olympia’s content. Regular technical SEO audits ensured the site remained optimized for both user experience and search engines.

User Experience Enhancements

We introduced a chatbox to improve interaction, which contributed to a better user experience and an increase in conversions. Ongoing technical monitoring allowed for quick adjustments to site performance.