Marketing Innovation at FounderMade’s DTC Exec Summit

Get a sneak peek into the FounderMade DTC Executive Summit NYC on June 5th, at the legendary 22 Vanderbilt, where founders and industry leaders like Jonathan Snow share strategies in DTC marketing innovation.

Join Avenue Z and over 100 DTC brands at the FounderMade Executive Summit NYC, happening on June 5th at the prestigious 22 Vanderbilt in New York City. This event promises to be a pivotal gathering for DTC founders, innovators, and marketers, like Jonathan Snow, Chief Innovation Officer at Avenue Z. In the Marketing Innovation panel, he will be sharing performance-proven insights and favorite sources for DTC marketing innovation. Here’s a sneak peek at some of the topics that the brand and marketing expert panel will cover:

1. Navigating the Social Commerce Evolution

The summit will dive deep into the transformative rise of platforms like TikTok and YouTube in commerce. As these platforms introduce groundbreaking shopping features, understanding their impact will be crucial for brands aiming to leverage new consumer buying habits.

2. Redefining Influencer Marketing

Influencer marketing is undergoing a significant transformation, shifting towards a performance-driven model. Learn how top brands are now using commission-based systems to drive sales, ensuring a higher ROI for their influencer strategies.

3. Leveraging AI in Digital Advertising

Artificial Intelligence (AI) is reshaping how brands create and optimize their advertising strategies. Our expert panels will discuss the latest AI tools that enhance ad targeting and content creation, ensuring your brand stays ahead in the highly competitive digital landscape.

4. Building Brands for the Long Haul

The summit will explore strategies for sustainable brand growth, contrasting quick, direct-to-consumer tactics with long-term brand building. Discover how to create activations that not only capture attention but also build lasting loyalty.

5. Revitalizing Physical Retail

Despite the growth of digital, physical retail experiences remain vital. Hear from leaders who successfully integrate physical spaces into their retail strategy, enhancing brand visibility and consumer engagement.

6. Enhancing Quality of Consumer Engagement

Quality engagement is more important than ever. Learn from case studies where brands have fostered deep connections with their audience, transforming customer interactions into meaningful relationships that boost brand advocacy.

7. Navigating Marketing Regulations

Particularly for brands in challenging sectors like lingerie or wellness, understanding and navigating regulatory landscapes is crucial. Gain insights into effective marketing while adhering to industry regulations, safeguarding your brand’s reputation.

8. Creating Holistic Customer Experiences

The panel talk will highlight innovative ways to mirror the charm of physical stores in digital spaces, enhancing online consumer experiences. From data-driven insights to creative storytelling, learn how to make every touchpoint with your customer exceptional.

9. Data-Driven Insights for Strategic Decisions

Discover how leading companies use advanced data analytics to drive decision-making. From customer lifetime value to profitability analysis, equip your business with the tools needed to analyze and act on complex data.

10. Storytelling as a Brand Differentiator

In today’s market, a compelling story can set your brand apart. Our speakers will discuss how to craft narratives that resonate with audiences, making your brand not just seen but remembered.

The Speakers

We are especially proud to feature Jonathan Snow, Chief Innovation Officer at Avenue Z, as a panelist at this year’s summit. With his rich background as a founder of four direct-to-consumer (DTC) brands and a digital marketing agency, Dr. Snow brings a performance-proven, analytical perspective on marketing innovation. His insights on what works and what doesn’t are invaluable for any brand looking to enhance their marketing strategies.

Joining him on stage are other DTC brand and marketing experts that provide a well-balanced view on the short and long of marketing innovation;

Why Attend?

The FounderMade Executive Summit isn’t just another industry event; it’s a breeding ground for innovative ideas and cutting-edge strategies. Scheduled at the iconic 22 Vanderbilt, this summit is your opportunity to network with thought leaders, engage with pioneers in marketing and digital commerce, and gain exclusive insights that could redefine how you approach your market strategies.

Whether you are looking to overhaul your digital strategy, enhance your brand presence, or navigate new marketing regulations, the FounderMade Executive Summit NYC offers the knowledge and connections you need to succeed. Join us on June 5th for a day of learning, innovation, and networking.

Secure your spot today and be part of the future of commerce and branding. Visit FoundersMade Executive Summit NYC for registration details and more information, or Contact Us for a special guest discount code. See you at 22 Vanderbilt!

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