Amped (now part of Intuit Mailchimp) is a popup platform focused on email and SMS list growth for ecommerce brands, especially Shopify. It provides high-converting, fully designed, no-code popups, preference surveys, and zero-party data collection to turn existing traffic into more subscribers and revenue at lower CPAs. With A/B testing, advanced targeting, and deep integrations into email/SMS providers, Amped routinely lifts opt-in rates 2–4x over standard forms—often achieving 10–25% capture rates and significant gains in downstream revenue. Today, its technology lives inside Mailchimp under Forms & Popups, where brands can access Amped-style performance directly in their Mailchimp accounts.