12 Top PR Firms for UK Hospitality and Restaurant Groups Expanding to the U.S

When opening a restaurant in the U.S., you prioritize audience perception. For UK hospitality groups, the challenge goes beyond logistics or location. It’s about entering a market where critics move quickly, and word-of-mouth can build or break momentum in weeks.

The U.S. dining scene is shaped by more than just food. It’s driven by storytelling, press buzz, influencer culture, and cultural relevance. A great concept alone isn’t enough. People need to hear about it. Talk about it. Experience it.

That’s where the right PR partner comes in.

Below are 12 PR firms that help UK hospitality and restaurant brands launch, position, and grow in the U.S.

1. Avenue Z

Avenue Z approaches hospitality PR with a broader lens. Instead of focusing only on media placements, they build visibility across multiple channels, including PR, search, and digital storytelling. 

This creates a more sustained presence rather than a one-time launch spike. Avenue Z also helps brands shape narratives that focus on concept, experience, and differentiation. This is particularly useful for UK groups introducing new formats or dining experiences to American audiences.

By connecting media coverage with digital visibility, Avenue Z helps hospitality brands stay relevant long after opening week.

2. BPCM

BPCM operates at the intersection of hospitality, lifestyle, and culture. They work with high-end restaurants, hotels, and luxury brands, helping them build visibility in influential media outlets. 

BPCM offers strong connections to UK brands among editors, critics, and tastemakers in cities such as New York and Los Angeles. Their approach focuses on positioning brands within broader cultural conversations instead of just promoting individual openings. 

The agency also has experience working with international brands entering the U.S., helping them align with local dining trends and media expectations.

3. Bullfrog + Baum

Bullfrog + Baum is one of the most recognized names in hospitality PR. They work with restaurants, chefs, and hotel groups, helping them build strong reputations in competitive markets. 

Bullfrog + Baum’s campaigns focus on creating early buzz while maintaining long-term visibility. They are particularly strong at orchestrating high-impact opening strategies, ensuring that new restaurant launches receive attention from both media and key industry insiders.

4. Wagstaff Media & Marketing

Wagstaff Media & Marketing specializes in food, beverage, and hospitality. They work with restaurants, chefs, and culinary brands to build awareness through media and storytelling.

For UK hospitality groups, Wagstaff offers strong expertise in positioning brands within the U.S. food scene, where trends and tastes evolve quickly. Their team also helps brands connect with culinary influencers and food writers, expanding reach beyond traditional media placements.

5. Hall PR

Hall PR focuses on lifestyle and hospitality communications. They help restaurants and hospitality brands build visibility through media coverage and influencer partnerships.

Hall PR offers a tailored approach for UK brands, emphasizing storytelling and brand personality. These are the key elements in the U.S. dining market.

6. PURPLE PR

Purple PR brings a global perspective, with a strong presence in both the UK and the U.S. They work with hospitality, fashion, and lifestyle brands to help them build cultural relevance in major cities.

This dual-market expertise helps bridge the gap between audiences, ensuring positioning feels authentic in both regions. Purple PR’s ability to maintain brand consistency across markets while adapting to local preferences makes it especially valuable for international expansion.

7. J Public Relations

J Public Relations focuses on hospitality and travel. They work with hotels, restaurants, and destinations, helping them build strong media presence.

JPR also offers a storytelling-driven approach that highlights experience and atmosphere. These are the key factors in attracting U.S. diners.

8. Fox Greenberg Public Relations

Fox Greenberg specializes in restaurant and nightlife PR. They work with chefs, restaurateurs, and hospitality groups to build buzz and maintain visibility.

For UK brands, Fox Greenberg offers strong connections within New York’s dining scene, which can be a critical entry point into the U.S. market. Their deep relationships with local media and event networks help brands quickly integrate into the city’s competitive hospitality landscape.

9. Baltz & Company

Baltz & Company focuses on food, beverage, and hospitality brands. They help restaurants build awareness through media outreach and strategic campaigns.

Baltz also offers a mix of creativity and industry expertise to let UK brands stand out in crowded markets.

10. KWT Global

KWT Global is a full-service communications agency with expertise in hospitality. They work with lifestyle and consumer brands to build awareness across multiple channels.

For UK restaurant groups, KWT offers integrated campaigns that combine PR, content, and digital strategy. This multi-channel approach allows brands to maintain consistent messaging while reaching audiences across media, social platforms, and digital campaigns.

11. BerlinRosen

BerlinRosen is known for its strategic communications approach. They work with organizations across industries, including hospitality and food.

BerlinRosen also offers strong expertise in positioning and narrative development. This helps brands stand out in competitive environments.

12. Marino PR

Marino PR is a New York-based PR firm with strong experience in hospitality. They work with restaurants, hotels, and lifestyle brands to build visibility through media and events.

The agency also offers local expertise and strong media connections, which can be critical during launch phases. Their experience with regional media outlets and community engagement also helps brands build a more localized presence over time.

Partner With the Best PR Partner for Hospitality Expansion

In hospitality, timing and perception are everything. A strong opening can set the tone for years. A weak one can be hard to recover from.

The agencies listed above understand how the U.S. dining scene works, stories spread, reputations are built, and brands stay relevant over time.

For UK hospitality groups, the right PR partner doesn’t just bring visibility. They help create momentum. Partner up with Avenue Z today to take your UK hospitality and restaurant brand to the global market smoothly and legally.