Consumer
Public
Relations
Build brand fame and loyalty with narratives that turn everyday shoppers into lifelong advocates.
Earn Credibility Through Strategic Editorial Placements
Strengthen media visibility and protect brand reputation through trusted relationships and narrative control.
- Editorial Outreach: Build direct connections with top-tier editors across consumer media.
- Newsworthy Storytelling: Create timely pitches and brand moments aligned with seasonal calendars and cultural trends.
- Spokesperson Strategy: Position founders or experts through interviews, op-eds, and expert commentary.
- Reputation Building: Amplify positive reviews, highlight ethical sourcing, and secure third-party endorsements that build trust.
- From Earned to AI: When brands secure high quality earned visibility, they’re not only reaching key audiences. They are creating digital signals that influence AI platforms like ChatGPT.

Drive Discovery Through
Commerce-Backed Editorial
Build paid and affiliate strategies that turn media exposure into measurable conversion and credibility.
Publisher Relationships
Publisher Relationships
Forge direct connections with editors to secure placement in curated editorial placements and roundups.
Network Access
Network Access
Tap into top affiliate platforms that connect your brand with media, influencers, and publishers.
Editorial Asset Development
Editorial Asset Development
Equip publishers with press kits and content that make your brand stand out.
Affiliate-Ready Influencers
Affiliate-Ready Influencers
Partner with creators who can drive conversion through trackable, trusted recommendations.
Amplifying Earned & Influencer Content
Amplifying Earned & Influencer Content
Strategically boost top-performing influencer posts and high-impact PR coverage to ensure credible content is driving measurable results.
From Earned to
Paid to AI
From Earned to Paid to AI
When brands amplify earned PR and influencer content through paid channels, they’re not only reaching key audiences, they’re creating digital signals that influence AI platforms like ChatGPT.
Cultivate Brand
Ambassadors
Build long-term influencer relationships that evolve into brand ambassadorships
- Strategic Collaborations: Generate authentic, unpaid influencer content via gifting and experience-driven outreach.
- Relationship Building: Build trusted relationships with brand-relevant creators.
- UGC Creation: Flood feeds with authentic product usage in daily routines.
- Generate Buzz: Drive organic product discovery, word-of-mouth, and community buzz.


Create Cultural Moments that Drive Conversion
Bring brands to life through strategic moments that spark attention, trial, and conversation.
- Product Seeding & Gifting: Get into the hands of influencers, editors, and tastemakers to drive unpaid content and word-of-mouth.
- Trial & Sampling Programs: Drive consumer engagement through physical product interactions and content-worthy experiences.
- Experiential Events & Stunts: Create buzz through emotionally resonant, real-world activations that surprise, delight, and go viral
- Strategic Partnerships: Boost visibility and credibility via co-branded moments with trusted media and lifestyle platforms.
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