Best Pop-Up Event Agencies in the U.S.

The most effective pop-ups do more than draw crowds. They generate media, influence search visibility, and turn physical moments into long-term brand authority.

In a world where digital fatigue is real, a physical pop-up offers something a screen cannot: a tangible, immersive experience that builds an emotional connection with a brand.

However, a pop-up is only as good as the noise it makes. To succeed, you need an agency that can handle the “three pillars” of a successful activation: high-end production, seamless logistics, and aggressive PR amplification. Without the right agency, a beautiful pop-up is just a store with no customers.

Below are the top pop-up event agencies in the U.S. that excel at creating temporary spaces with permanent impact.

1. Avenue Z

Avenue Z is a modern marketing and PR agency that treats pop-up events as high-velocity influence engines. The agency specializes in taking a physical activation and exploding its reach through strategic media relations, influencer partnerships, and AI-driven search visibility.

Avenue Z-logo
Location:Miami, New York, Orlando
Employees:50-100
Industries:Consumer Brands, Fintech, Health & Wellness, Tech
Specialties:Performance PR, Influencer Integration, AI Search Discovery, High-Impact Media Relations

We are the Agency for Influence

2. The Lionesque Group

The Lionesque Group is a premier retail strategy and pop-up agency that has produced over 150 activations. They are widely considered the architects of the modern “shoppable” pop-up.

Location:New York, NY
Employees:400-500
Industries:Retail, Fashion, Beauty, E-commerce
Specialties:Retail Strategy, Pop-Up Design, Customer Experience, Store Production

3. NVE Experience Agency

NVE is an “earned-first” experiential agency that excels at high-concept, culturally relevant pop-ups that draw massive crowds and celebrity attendance.

Location:Los Angeles, California
Employees:400-500
Industries:Entertainment, Spirits, Tech, Lifestyle
Specialties:Experiential Marketing, Creative Production, Cultural Strategy

4. Momentum Worldwide

Momentum Worldwide is a global experiential giant that specializes in “Phygital” experiences—bridging the gap between the physical and digital worlds for the world’s largest brands.

Location:Global (HQ in New York)
Employees:1000+
Industries:Finance, CPG, Tech, Telecommunications
Specialties:Brand Experience, Tech-Integrated Pop-Ups, Global Activations

5. Havas Formula

Havas Formula is the dedicated experiential arm of the Havas network, specializing in high-frequency, “street-level” activations that build grassroots awareness and product trial.

Location:Los Angeles, New York, Chicago
Employees:150-200
Industries:Automotive, F&B, Consumer Finance, Travel
Specialties:Grassroots Marketing, Product Sampling, Pop-Up Tours

6. AGENC

AGENC is a premier experiential agency that blends high-end production with strategic storytelling. They are known for creating “Instagrammable” environments that serve as powerful content studios for luxury and lifestyle brands.

Location:Los Angeles, New York
Employees:150-200
Industries:Beauty, Fashion, Tech, Entertainment
Specialties:Creative Strategy, Event Production, Influencer Programming, Social Media Amplification

7. MKG

MKG is a creative agency that specializes in brand experiences that are “human-centric.” They are experts at taking complex brand values and turning them into fun, accessible, and highly memorable physical activations.

Location:New York, NY
Employees:150-200
Industries:Tech, Finance, Spirits, Consumer Brands
Specialties:Brand Experience, Creative Strategy, Production, Insights & Analytics

8. Grow Marketing

Grow Marketing is a female-founded experiential agency that excels in “Engagement Marketing.” They specialize in long-term brand building through high-touch physical experiences and community-focused pop-ups.

Location:San Francisco, CA
Employees:40-50
Industries:Beauty, Retail, Tech, Wellness
Specialties:Community Engagement, Brand Strategy, Experiential Design, VIP Events

9. BMF

BMF is an integrated creative communications agency that specializes in “Brand Architecture.” They are experts at building large-scale, buzzy pop-ups that bridge the gap between lifestyle, music, and corporate branding.

Location:New York, London, Los Angeles, Miami
Employees:150-200
Industries:Travel, Hospitality, Spirits, Fashion
Specialties:Global Experiential, Brand Strategy, Digital & Social, PR

10. Giant Spoon

Giant Spoon is a strategy-led creative agency that gained fame for its “boundary-pushing” immersive experiences. They are the team behind some of the most complex and critically acclaimed pop-up worlds ever built.

Location:New York, New York
Employees:150-200
Industries:Entertainment, Tech, Finance, Gaming
Specialties:Immersive Storytelling, Creative Strategy, Content Production, Media Planning

Turning Temporary Moments into Permanent Authority

Choosing the right pop up agency determines whether an activation is a short lived moment or a long term growth engine. While a pop up may be temporary, the digital footprint it creates should last. Social mentions, earned media, and search authority are what turn a physical experience into a durable brand asset. The right partner understands how to translate presence into sustained visibility.

As AI driven search and digital discovery increasingly reward trust and credible citations, physical activations provide the real world validation algorithms look for. When street level engagement is paired with smart PR, influencer strategy, and search optimization, a pop up can extend far beyond its walls.

Avenue Z specializes in turning physical experiences into lasting digital authority through strategic PR, influencer integration, and proprietary AI search optimization. When your pop up doors close, your brand momentum should not.

Connect with Avenue Z today to learn how we can turn your next pop-up event into a high performance engine for influence and revenue.

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