eCommerce is entering its most competitive era. Shoppers now move fluidly between channels, creators, and AI-powered recommendations – and the brands that win are the ones that can connect all of it into a single, performant experience.
That’s why we’re excited to share that Avenue Z has been named a Shopify Platinum Partner, a status reserved for fewer than one percent of Shopify’s global service partners. Even more importantly for merchants, Avenue Z is now one of only three Platinum partners in the US offering true full-funnel services under one roof.
This recognition is a major milestone for our team, our clients, and the future of how brands grow on Shopify.
What Shopify Platinum Partner Status Actually Means
Shopify’s Platinum tier is the highest level in its Service Partner Program. It’s a reflection of depth, scale, and consistent performance across complex builds, migrations, and growth programs.
As a Platinum Partner, Avenue Z gains:
- Priority technical support from Shopify
- Early access to new features and beta programs
- Tailored support for global growth and expansion
For our clients, that translates into faster problem-solving, earlier adoption of powerful new capabilities, and more stable long-term roadmaps on the platform they rely on every day.
One of Three US Platinum Partners With Full-Funnel Services
Most merchants today are forced to stitch together different partners for site design, development, media buying, lifecycle, and measurement. That fragmentation slows down decisions and dilutes performance.
Avenue Z takes a different approach. As a Platinum Partner, we’re one of only three US agencies in this tier with full-funnel services under one roof, including:
- Shopify Design & Development: From net-new builds to replatforms and redesigns optimized for speed, UX, and conversion.
- Shopify Migration: Moving high-growth brands from legacy platforms onto Shopify with minimal downtime and maximum performance uplift.
- Agentic Commerce & AI Optimization: Building the infrastructure so AI agents, shoppers, and brands can interact in a single continuous experience.
These solutions sit alongside our existing strengths in performance media, CRO, AEO (AI Search Optimization), lifecycle marketing, and social and creator-driven commerce. The outcome is one team accountable for the entire journey, from first impression to repeat purchase.
Building the Next Chapter of Agentic Commerce
As AI rapidly becomes the layer through which shoppers discover, evaluate, and purchase, brands need to be visible and performant to both humans and the AI agents making decisions on their behalf. That’s the frontier of agentic commerce.
At Avenue Z, we’re already:
- Designing storefronts, funnels, and content that are legible and compelling to both people and AI systems.
- Connecting Shopify storefronts with performance media, creators, and social commerce to ensure AI-powered discovery actually drives conversion.
- Using AEO and advanced analytics to make sure brands show up where AI is making recommendations, not just where traditional search once dominated.
Shopify Platinum Partner status gives us deeper access to Shopify’s roadmap and resources, so we can move faster on these agentic commerce experiences and bring them to more merchants, more quickly.
Commerce and Content Under One Roof
Our Shopify Platinum Partner designation sits alongside TikTok Platinum Partner status, giving brands a unified engine that connects commerce and content end-to-end. From TikTok’s discovery ecosystem to high-performing Shopify storefronts, we help brands build systems that manufacture momentum.
What This Means If You’re a Merchant
If you’re a founder, CMO, or ecommerce lead building on Shopify, this announcement means:
- You have access to a top 1% Shopify partner that can handle everything from architecture and migrations to creative, media, and lifecycle.
- You can consolidate efforts with a single team that understands how brand, performance, and AI work together on Shopify.
- You’re better positioned for what’s next, from international expansion and headless builds to agentic commerce and AI-native growth strategies.
We’re proud of the work that brought us here and even more excited about what this unlocks for the brands we partner with.
Read the full announcement here.
To learn more about our Shopify practice or explore what a Platinum-level partnership could look like for your brand, visit our Shopify services hub or get in touch with our team.
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