Miami’s healthtech scene is booming right now, which is why the need for specialized healthtech PR firms is higher than ever. As the global digital health market reaches $400+ billion in 2026, firms like yours need a strategic partner to make your product stand out.
If you run a healthtech company in Miami and are struggling to get buyers’ attention, you have one solution: hiring a PR firm. The city is home to many reliable PR companies that can boost your brand visibility and secure media placements.
Here are the top healthtech PR firms you can contact in Miami today.
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1. Avenue Z
Avenue Z is one of the top healthtech-focused PR agencies in Miami, prioritizing regulatory compliance in all their services. They work with CMOs and regulatory teams to align PR with FDA and HIPAA requirements and payer/provider dynamics.
They also create messaging architectures and visual identities for healthtech products. This way, it’s easier for investors, clinicians, and patients to understand and see their value. Avenue Z also offers crisis and reputation management support for healthtech companies with an online presence.
| Location: | Miami, U.S. |
| Employees: | 50-100 |
| Industries: | Healthtech, Fintech, Banking, B2B, VC/Private Equity, Consumer, and Lifestyle |
| Specialties: | Strategic communications, Integrated PR and Media Strategy, Public Affairs, Brand Strategy, and Identity |
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2. Society22 PR
Society22 PR describe themselves as a HealthTech-first PR and communications agency, not a generalist shop that “also does healthcare.” They have helped healthtech companies raise over $1 billion in funding and secure 40+ enterprise partnerships with their PR services.
Their services include buyer-focused value props for CISOs/CFOs, competitive differentiation, and sales-cycle content. Not only do they secure coverage in tier-1 healthcare and business outlets, but they also help with interview prep, ghostwritten op-eds, and speaking slots.
| Location: | Miami, U.S. |
| Employees: | 11-50 |
| Industries: | Healthcare and Wellness, SaaS and B2B Tech, Fintech, Luxury, Fashion |
| Specialties: | Tier‑1 Healthcare Media, Conference Visibility, Executive Thought Leadership |
3. Otter Public Relations
Otter PR has helped many healthtech companies score high-impact placements in healthcare trades and global media. They also have regulatory expertise for clinical data communications.
More importantly, they translate tricky medical concepts into accessible and compliant messaging for patients, providers, and investors.
| Location: | Miami, U.S. |
| Employees: | 40-50 |
| Industries: | Healthcare and Medical/Healthtech, Professional Services, Consumer and Corporate Brands |
| Specialties: | Media Relations and Placements, Thought Leadership, Reputation, and Crisis Management |
4. The Weinbach Group
If you’re looking for a firm with expertise in traditional PR, look no further than The Weinbach Group. They specialize in developing targeted narratives for growth or expansion announcements, like doubling revenue via payer contracts or adding 1.5M+ members.
The Weinback Group also handles comms for non-emergency transport tech/services.
| Location: | Miami, FL |
| Employees: | 11-50 |
| Industries: | Hospitals, Health Systems, Physician Groups, Healthcare Organizations |
| Specialties: | Healthcare Public Affairs and Publicity, Media Relations, Marketing Communications |
5. Roar Media
Roar Media is the third-largest PR agency in South Florida by revenue. They create custom media lists for targeted placements in print, broadcast, and online, currently boasting over 10,000 editorial placements across their clients.
Roar Media also handles reputation threats, executive media training, and rapid response.
| Location: | Miami, FL |
| Employees: | 150-200 |
| Industries: | Healthcare, Finance, Hospitality, Technology, and Other B2B/B2C Sectors |
| Specialties: | Full-service PR and Marketing, Media Relations Across Print/Broadcast/Online |
6. rbb Communications
rbb Communications works with all kinds of healthcare firms, whether you’re a payer, provider, or in the biotech business. For healthtech companies, they align PR/digital/advertising for measurable outcomes like stakeholder trust and adoption.
rbb Communications also covers full-spectrum management for regulatory, litigation, or market threats in complex healthcare ecosystems.
| Location: | Miami, FL |
| Employees: | 150-200 |
| Industries: | Healthcare Payers, Providers, Life Sciences |
| Specialties: | Healthcare PR and Integrated Campaigns, Digital and Social Media, Marketing and Advertising |
7. BoardroomPR
BoardroomPR may be the ideal choice if you need a PR firm to align your ethical messaging with clinical goals. They specialize in creating customized plans with media relationships for Florida or national reach.
The agency also secures executive profiles, Q&As, or bylines for healthtech companies.
| Location: | Miami, FL |
| Employees: | 11-50 |
| Industries: | Banking and Finance, Tourism, Healthcare, Real Estate, Retail/Shopping Centers |
| Specialties: | Public Relations, Marketing, Social Media, and Digital Advertising |
8. Escalate PR
Escalate PR describes itself as an “anti-PR” PR agency. That’s because they aren’t just focused on securing press, but their main goal is delivering transformative business results. Their services include narrative and message development, media relations, analysis, and influencer outreach.
Most of Escalate PR’s services are positioned around tools like AI, GenAI, medical coding, revenue cycle management, EHRs, and assistive technologies.
| Location: | Miami, U.S. |
| Employees: | 40-50 |
| Industries: | AI, B2B Technology, Healthtech, Energy, SaaS |
| Specialties: | Answer Engine Optimization (AEO), Media, Analyst, and Influencer Relations, News Generation, Multimedia Content Strategy and Development |
9. KMR Communications
KMR Communications is known for scoring coverage in CNN, NYT, Forbes, Allure, and Buzzfeed for healthtech companies. They also offer custom PR plans with media kits, press releases, and social integration for patient acquisition.
KMR also has a high-follower presence and influencer ties on all the main social platforms, which they leverage to create social media campaigns for healthtech firms.
More importantly, they don’t opt for a one-size-fits-all approach for all clients. Each healthtech company gets personalized brand positioning and media kits to drive new business.
| Location: | Miami, U.S. |
| Employees: | 40-50 |
| Industries: | Beauty, Medical and Healthcare, Health and Fitness, Lifestyle, Wellness, and Nutrition |
| Specialties: | Healthcare and Wellness PR, Media Relations and Publicity, Strategic Communications |
10. WAX Communications
WAX Communications offers a wide range of services for healthtech companies, such as research and data analysis, content creation, and web services. They also create B2B email campaigns and digital marketing strategies tailored to each firm’s needs.
Their data-driven PR strategies are mostly powered by AI. For instance, they use their native AI assistant “Max” to help healthtech firms with patient acquisition, professional outreach, and brand growth.
| Location: | Miami, U.S. |
| Employees: | 40-50 |
| Industries: | Healthcare Providers, Health Systems, Medical Practices |
| Specialties: | Healthcare Marketing and Digital Advertising, Brand Strategy, Patient Acquisition Campaigns |
Connect with the Top HealthTech PR Agencies in Miami
With the digital health industry on the rise, now is the perfect time to invest in your healthtech business in Miami. Once you have a useful product, the next most important step is to get in touch with a reliable PR firm.
If you want a PR partner who understands healthcare, technology, and modern media, Avenue Z is the smart move. Contact us today to learn how we can help your healthtech company reach more customers.
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