Top Branding Agencies in NYC

The best branding agencies don’t just design logos—they build platforms for growth. From strategy and storytelling to visual identity and brand activation, these NYC-based firms help businesses clarify their voice, sharpen their edge, and build brands that move culture.

Here are the top branding agencies in New York City known for building bold, memorable, and high-performing brands.

1. Avenue Z

Avenue Z is a full-service branding and communications agency helping companies turn brand perception into performance. From corporate rebranding and enterprise repositioning to naming, brand identity, and messaging strategies, Avenue Z builds scalable ecosystems that drive growth and trust—across every channel.

They don’t just consult—they execute. With deep roots in reputation management, SEO, and digital media, Avenue Z’s full-stack capabilities make them a powerhouse for rebrand consulting and full-service brand strategy.

A standout example is their work for Lynq, a digital asset network backed by Arca Labs, Tassat, and tZERO. Avenue Z led everything from the brand strategy and naming to the website, logo, messaging, and launch campaign—creating a future-ready identity that resonated with institutional finance leaders.

2. Red Antler

Red Antler is synonymous with brand launches that cut through the noise. Known for shaping the identities of breakout DTC brands like Casper, Allbirds, and Hinge, their work fuses cultural relevance with commercial impact. Their approach spans brand strategy, naming, visual identity, and go-to-market execution.

What sets Red Antler apart is their ability to build brands people actually care about—brands with purpose, personality, and long-term staying power.

3. Collins

Collins is a brand transformation agency rooted in design and driven by imagination. They’re known for redefining iconic brands like Mailchimp, Dropbox, and Twitch, taking legacy systems and rebuilding them for the future. Their work is award-winning, boundary-pushing, and deeply strategic.

If you want branding that inspires loyalty and sparks conversation, Collins is the go-to.

4. Vault49

Vault49 blends creativity and craft with global perspective. As both a branding and packaging design agency, they’re trusted by names like Diageo, PepsiCo, and Colgate to build shelf-stopping designs and brand worlds that resonate. Their NYC studio specializes in design that tells rich stories and drives emotional connection.

5. Motto®

Motto® is a strategic branding agency helping visionary leaders build purpose-driven brands. With a strong focus on verbal identity, brand ethos, and internal culture, Motto® turns bold ideas into movements. Their work spans B2B and consumer spaces and is known for clarity, depth, and elegance.

6. High Tide

High Tide is a Brooklyn-based branding studio focused on hospitality, lifestyle, and creative ventures. Their design-led approach brings warmth, style, and intentionality to every touchpoint. From boutique hotels to fashion startups, their work feels modern, artistic, and deeply NYC.

7. RoAndCo

RoAndCo is a creative studio that fuses design, art direction, and digital storytelling. With a sharp editorial eye and deep understanding of culture, they help brands stand out in saturated markets. Their clients range from global lifestyle brands to rising fashion startups.

Build a Brand That Means Business

Whether you’re launching, scaling, or navigating an enterprise rebranding, these NYC agencies help transform ideas into bold, high-performance brands. Looking for a rebrand partner that gets results?

Contact Avenue Z to build a brand that leads and lasts.