Top Cannabis and Regulated Wellness Marketing Agencies in North America

Looking for top cannabis and regulated wellness marketing agencies in NA? These firms specialize in navigating compliance and growth-oriented marketing.

Cannabis and regulated wellness industries (like CBD and functional wellness sectors) operate under unique legal and compliance environments. Marketing in these spaces isn’t like traditional consumer branding. You must balance creativity with evolving regulations, platform policies, and audience expectations.

That’s why it’s wise for cannabis brands to partner with specialized marketing agencies. These experts help cannabis and wellness brands grow sustainably while building brand visibility and customer trust.

Here are the top cannabis and regulated wellness marketing agencies that help brands navigate complex regulations in North America. 

1. Avenue Z

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Avenue Z is a growth-oriented marketing and communications agency that understands how to navigate highly regulated industries. While not a cannabis-only agency, the firm’s work with adjacent regulated wellness sectors and compliance-heavy categories positions it well to support cannabis brands. This includes especially those that are seeking performance media and compliance with legal boundaries.

For cannabis and wellness brands, Avenue Z blends strategic brand narratives with measurable media activation. The agency helps clients balance visibility with trust, ensuring marketing campaigns align with evolving policies.

Avenue Z-logo
Location:New York, NY
Employees:50-100
Industries:Regulated Wellness, CBD, Emerging Tech, Cannabis advocacy adjacent
Specialties:Digital Marketing, Performance Media, Brand Messaging, Compliance-Aware Storytelling

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2. CannaVerse Solutions

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CannaVerse Solutions is a boutique marketing agency focused on cannabis and wellness brands across North America. Their expertise lies in navigating restricted advertising channels, from social platforms to search, while keeping compliance at the core of campaign design.

Campaigns from CannaVerse emphasize education first, helping cannabis brands inform audiences about products and benefits without violating platform policies. Whether working with CBD companies or dispensaries, the agency structures creative and compliant marketing experiences that educate without overpromising.

Location:U.S. National
Employees:40-50
Industries:Cannabis, Wellness, Lifestyle
Specialties:Digital Advertising Compliance, Content Marketing, Social Media Strategy

3. Wick & Mortar

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Wick & Mortar describes itself as a creative agency dedicated to cannabis and lifestyle brands. With roots in Colorado’s regulated cannabis market, the agency has developed deep knowledge of adult-use and medical cannabis compliance landscapes.

Their work spans brand strategy, retail campaigns, and audience insights that help wellness and cannabis companies connect authentically with customers. Wick & Mortar’s creative focus is on building holistic experiences that feel genuine in a market where traditional advertising channels are often restricted.

Location:Denver, CO (Global Presence)
Employees:40-50
Industries:Cannabis, Wellness, Consumer Goods
Specialties:Branding, Retail Marketing, Experiential Campaigns

4. SōRSE Technology

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SōRSE Technology may be best known for its formulation tech in the functional wellness space, but its strategic marketing support is notable for wellness and cannabis adjacent brands. They help clients package and position products in ways that resonate with mainstream wellness consumers while meeting regulatory standards.

For brands operating in the wellness and regulated sectors, such as CBD, SōRSE helps shape messaging that feels accessible and compliant. The team enables firms to unlock broader market conversations without violating ad policies.

Location:Seattle, WA
Employees:40-50
Industries:Cannabis, Functional Wellness, Beverage Marketing
Specialties:Innovative Brand Strategy, Community Engagement, Product Positioning

5. Grasslands

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Grasslands is a creative agency for cannabis and wellness brands. Their expertise is in brand identity, storytelling, and integrated campaigns that work across digital platforms, community channels, and real-world activations.

Because cannabis marketing faces many restrictions (especially on social media), Grasslands emphasizes storytelling formats and channels that amplify brand voice without breaking platform policies. Their work often blends content, design, and community touchpoints.

Location:Los Angeles, CA
Employees:40-50
Industries:Cannabis, CBD, Lifestyle
Specialties:Creative Marketing, Integrated Campaigns, Brand Identity

6. Foottraffik Marketing Group

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Foottraffik is a digital marketing agency that specializes in SEO and online visibility for cannabis and wellness brands in regulated categories. They understand how to help companies gain search presence even when some advertising channels are off-limits due to policy.

Their work focuses on organic visibility, local search optimization, and performance reporting. These are all crucial for cannabis brands whose paid media options are restricted or subject to platform limitations.

Location:Denver, CO
Employees:40-50
Industries:Cannabis, Wellness, Retail Brands
Specialties:SEO for Regulated Categories, Local Search Strategy, Paid Media Compliance

7. CannaBrand Consulting (CBC)

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CannaBrand Consulting works exclusively with cannabis and related wellness brands. They help companies craft marketing, compliance training, messaging frameworks, and brand development strategies.

The agency’s focus on regulated marketing strategy makes it ideal for cannabis and wellness brands seeking long-term positioning and compliance readiness.

Location: Austin, TX
Employees: 20-30
Industries: Cannabis, CBD, Functional Wellness
Specialties: Regulatory Marketing Strategy, Brand Positioning, Compliance Training

8. Theory House

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Theory House is a full-service creative and digital agency with deep experience in cannabis and wellness marketing. Their team blends consumer insights with platform knowledge to create campaigns that feel native and compliant.

Because paid media targeting for cannabis can be restricted, Theory House integrates paid + organic strategies alongside content production that builds powerful narratives for cannabis brands.

Location:Denver, CO
Employees:40-50
Industries:Cannabis, Wellness, Lifestyle
Specialties:Creative Campaigns, Paid & Organic Social, Content Production

9. Higher Yield Marketing

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Higher Yield Marketing helps cannabis and wellness brands grow their online presence with compliance-aware paid media and ecommerce optimization. Their focus is on strategies that respect ad platform policies while still driving measurable results.

They prioritize education-forward messaging and conversion optimization for cannabis brands.

Location:Seattle, WA
Employees:10-20
Industries:Cannabis, CBD, Regulated Wellness
Specialties:Ecommerce, Paid Media (Compliance Focused), Brand Strategy

10. Fire & Flower Digital

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Fire & Flower Digital is a strategic digital agency rooted in culture-forward marketing for cannabis and wellness brands. Their campaigns often emphasize community engagement, social content, and experiential marketing.

Their approach balances creative expression with platform and regulatory compliance. This ensures that campaigns operate without violating legal or policy boundaries.

Location:Toronto, Canada
Employees:51-200
Industries:Cannabis, Regulated Wellness
Specialties:Digital Strategy, Content Marketing, Community Engagement

Partner with the Right Regulated Wellness Marketing Agency

Cannabis and regulated wellness brands face a unique marketing landscape. You must balance creativity with compliance, consumer appeal with platform policy constraints, and growth with credibility.

The agencies above are among the strongest marketing partners in North America. Each has expertise in regulated industries, compliance-aware marketing, and performance strategies tailored to cannabis and wellness brands.

If you’re looking for a partner that understands both high-growth marketing and the realities of regulated markets, Avenue Z can help you craft strategies that are both compliant and growth-oriented.

Connect with Avenue Z today to learn how strategic, compliance-aware marketing can elevate your cannabis or wellness brand across North America.

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