These Terms and Conditions govern participation in the Driving Influence Paid Placement Program. “Driving Influence,” “Avenue Z,” “we,” “our,” and “us” refer to Avenue Z, Inc. and its media properties, including DrivingInfluence.com. “Participant,” “you,” and “your” refer to the company purchasing a paid placement.

By submitting payment, you agree to these Terms and to our Privacy Policy.

1. Program Overview

1.1 – This Paid Placement Program allows a Participant to secure placement on existing content (Listicles) or placement on new/unique content (Sponsored Content). Placement in select Driving Influence listicles is provided in exchange for a one-time fee per term, or in perpetuity for sponsored content published on our media properties.
1.2 – Listicle placements are tied to a specific, pre-selected slot (e.g., #2, #3) that is listed as “available” until time of purchase. Once purchased, that slot is reserved and cannot be sold to another participant during your paid term.
1.3 – The listicle placement appears at a pre-agreed rank in a specific article and remains live for the paid term, subject to these Terms.
1.4 – This Program does not include ongoing campaign management, media buying, auctions for higher placement, or creative services unless otherwise agreed in writing.
1.5 – Sponsored Content consists of new/unique content pieces (e.g. blog posts, etc.) that are created upon request.

2. Eligibility and Acceptance

2.1 – Upon your request for placement, we review eligibility (including relevance, legal risk, quality, and competitive conflicts). Only after review and approval will payment be requested. Participation is by our approval only.
2.2 – After purchase, you will be asked to provide detailed company content (company description, sponsored content article, etc.)
2.2 – Once payment is received, content provided will go through editorial review prior to publish. If any content provided does not meet our editorial guidelines, you will be notified and recommended updates will be provided for content refinement.
2.3 – We may decline any applicant at our sole discretion. If we decline before publication, any fee paid will be refunded in full.

3. Placement Term, Position, and Edits

3.1 – For Listicles, the standard placement term is one (1) year from the date the placement goes live.
3.2 – At the end of the term, you may renew your specific slot for another year at then-current pricing. If you do not renew, your slot will become available for others. Placement does not auto-renew and is for that term only.
3.3 – Published information will generally include: your company name, logo, and submitted business description. We do not create standalone profile pages for your company.
3.4 – You are solely responsible for the accuracy of your submitted information. We conduct an initial fact-check and may edit for grammar, clarity, and/or style.
3.5 – You may submit reasonable edits during the first 14 days. After 14 days, only factual updates are allowed at our discretion. Substantive rewrites may incur a fee.
3.6 – For Sponsored Content, the standard placement term is for perpetuity, or for the duration and life of the media outlet publication, unless if

4. Pricing and Payment

4.1 – Fees are based on placement type (Listicle or Sponsored Content). Listicle placement fees are tiered by rank. Any/all fees are confirmed in your invoice at time of purchase.
4.2 – Payment is due in full at the time of purchase through Stripe or another approved method.
4.3 – All fees are inclusive of taxes and payment processing fees unless stated otherwise.

5. Refunds and Removals

5.1 – Refunds before publication: 100 percent.
5.2 – Refunds after publication: non-refundable, except for Section 5.4.
5.3 – Removal for breach (defined as including but not limited to: misrepresentation of your business, submission of false information, violation of advertising laws, use of unlicensed intellectual property, or failure to comply with these Terms) = no refund.
5.4 – Removal for our convenience, unrelated to your breach: pro-rated refund based on unused months remaining in the paid term.

6. Disclosures and Labeling

6.1 – We follow applicable advertising and endorsement rules, including FTC guidance.
6.2 – Paid placements may include clear labels such as “Paid Placement,” “Sponsored,” or similar.
6.3 – We may apply link attributes such as rel=”sponsored” or rel=”nofollow” at our discretion.
6.4 – You must ensure that any claims in your description are truthful, not misleading, and supported by evidence on request.

7. Editorial Standards and Independence

7.1 – We retain editorial control over article layout, headings, visual design, and surrounding content.
7.2 – We may publish, update, or remove non-paid entries in the same article at any time.
7.3 – A paid placement does not entitle you to influence unrelated editorial or sponsored content.

8. Performance, Traffic, and Rankings

8.1 – We do not guarantee impressions, clicks, leads, conversions, or revenue.
8.2 – Search engine visibility is volatile and outside our control. Algorithm updates, competitor activity, and third-party changes may affect performance.
8.3 – Any performance data we share is informational and not a promise of future results.

9. Participant Representations

9.1 – You represent and warrant that: you have authority to enter this agreement, your materials do not infringe third-party rights or violate law, your claims are accurate and substantiated, and you will promptly notify us if any material facts change.

10. Compliance and Indemnity

10.1 – You will comply with all applicable laws and regulations, including advertising rules, privacy, and consumer protection.
10.2 – You will indemnify and hold harmless Avenue Z and its affiliates from losses, claims, damages, liabilities, and expenses arising out of your materials, your breach of these Terms, or your violation of law.

11. Intellectual Property

11.1 – You grant us a non-exclusive, worldwide, royalty-free license to host, reproduce, and display your trademarks, logos, and submitted copy for the placement term.
11.2 – Except for that limited license, each party retains its own intellectual property.

12. Privacy and Data

12.1 – We collect and use information in accordance with our Privacy Policy.
12.2 – We may use UTM parameters, tags, or analytics to assess article engagement. Any reporting we share is aggregated or de-identified unless otherwise agreed.

13. Limitation of Liability

13.1 – To the fullest extent permitted by law, Avenue Z and its affiliates are not liable for indirect, incidental, special, consequential, or punitive damages. Our total liability related to the Program will not exceed the amount you paid for the specific placement at issue.

14. Termination

14.1 – We may suspend or remove a placement if we reasonably believe your materials are unlawful, misleading, harmful, or otherwise breach these Terms (see definition in Section 5.3).
14.2 – Either party may terminate for material breach if not cured within 10 business days after written notice. Section 5 applies to refunds.

15. Force Majeure

15.1 – Neither party is liable for delays or failures caused by events beyond reasonable control, including outages, platform policy changes, or regulatory actions.

16. Changes to the Program or Terms

16.1 – We may update the Program or these Terms. Material changes will apply to new orders and renewals. For active placements, we will provide reasonable notice if a change materially affects your rights.

17. Dispute Resolution; Governing Law; Venue

17.1 – These Terms are governed by the laws of the State of Florida, without regard to conflict-of-laws rules. Disputes will be resolved exclusively through binding arbitration under the rules of the American Arbitration Association. Venue for any permitted court proceedings (e.g., to compel arbitration or enforce an award) will be in Florida.

18. Notices

18.1 – Notices to you will be sent to the billing email you provide at time of purchase. Notices to Avenue Z should be sent to info@avenuez.com or by mail to:

Avenue Z
250 North Orange Avenue, Suite 1300
Orlando, FL 32801