Dr. Jonathan Snow
Chief Innovation Officer
Dr. Jonathan Snow is the Chief Innovation Officer at Avenue Z. He is also the President/Founder of The Snow Agency, a prominent digital marketing agency affiliated with Avenue Z’s network, known for its rapid growth and Shopify Plus partnership, and he also holds various roles including orthodontist, affiliate marketing platform builder, and strategic advisor to multiple e-commerce brands, martech firms, and the Revere Partners oral health VC fund.
/EXPERTISE AREAS
All things DTC / E-Commerce
Digital Trends: SMM, AI, Tech
Growth Strategies
Building and Selling Companies
Facebook Adverting
Performance Media
Influencer Marketing
Digital Ad Buying
Shopify / Shopify Plus
TikTok / TikTop Shops
About Me
Dr. Jonathan Snow is the Chief Innovation Officer at Avenue Z and President/Founder of The Snow Agency, a prominent digital marketing agency and leading Shopify Plus partner, recently named the #2 fastest-growing advertising/marketing companies in the US by INC 5000.
He holds various roles including CIO, founder, orthodontist, affiliate marketing platform builder, and strategic advisor to multiple e-commerce brands, martech firms, and Revere Partners (the world’s only oral health VC fund). He is also a Veteran as he served as a Captain in the US Air Force.
An expert in all things DTC and eCommerce from the ground up, he shares weekly first-hand insights on LinkedIn, Twitter and his newsletter, In the Snow.
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My Latest Insights
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Manus Is Now Available on Meta Ads Manager
Meta has begun embedding its newly acquired AI agent, Manus, directly into Ads Manager, signaling a shift toward autonomous…
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Walmart’s AI Assistant Leads to 35% Larger Order Values
Customers who use Walmart’s AI, Sparky, have significantly bigger baskets than those who don’t.
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Avenue Z Acquires Varfaj, Creating a Full-Funnel Shopify Growth Engine for DTC Brands
This acquisition unifies Shopify development, CRO, and performance media into one system designed to accelerate revenue growth for consumer…
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TikTok Helps Brands Improve Content with New SMB Guide
Brands can make the most of their TikTok experience by following essential marketing tips from the platform’s Creative Playbook.
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Becoming a TikTok Shop Seller: Requirements and FAQs
The TikTok Shop is the perfect place for individuals and businesses to sell their products. Make sure you follow…
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Mark Zuckerberg Hints at Big AI Rollout for Meta
Meta will be taking a big step into the AI world soon, according to CEO Mark Zuckerberg.
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X Releases the Software Instructions Behind Its AI-Driven “For You” Algorithm
Experts can now analyze the artificial intelligence-driven algorithm behind X’s “For You” page via its newly released code.
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Super Bowl 2026: Top Super Bowl Ads We’re Excited About
Get an inside look at some of the most anticipated advertisements touching down at the Big Game in February.
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ChatGPT Launches Advertisements and Low-Cost Subscription Tier
ChatGPT advertisements appear just in time for the platform’s low-cost subscription option to launch in the U.S.
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