Dr. Jonathan Snow

Chief Innovation Officer

Dr. Jonathan Snow is the Chief Innovation Officer at Avenue Z. He is also the President/Founder of The Snow Agency, a prominent digital marketing agency affiliated with Avenue Z’s network, known for its rapid growth and Shopify Plus partnership, and he also holds various roles including orthodontist, affiliate marketing platform builder, and strategic advisor to multiple e-commerce brands, martech firms, and the Revere Partners oral health VC fund.

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Jon Snow

/EXPERTISE AREAS

All things DTC / E-Commerce

Digital Trends: SMM, AI, Tech

Growth Strategies

Building and Selling Companies

Facebook Adverting

Performance Media

Influencer Marketing

Digital Ad Buying

Shopify / Shopify Plus

TikTok / TikTop Shops

About Me

Dr. Jonathan Snow is the Chief Innovation Officer at Avenue Z and President/Founder of The Snow Agency, a prominent digital marketing agency and leading Shopify Plus partner, recently named the #2 fastest-growing advertising/marketing companies in the US by INC 5000.

He holds various roles including CIO, founder, orthodontist, affiliate marketing platform builder, and strategic advisor to multiple e-commerce brands, martech firms, and Revere Partners (the world’s only oral health VC fund). He is also a Veteran as he served as a Captain in the US Air Force.

An expert in all things DTC and eCommerce from the ground up, he shares weekly first-hand insights on LinkedIn, Twitter and his newsletter, In the Snow.

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My Latest Insights

  • Pile of 3D Instagram Logos

    Unlock New Revenue Streams with Instagram’s Affiliate Program

    Discover how Instagram’s affiliate program is empowering creators and brands to drive revenue through seamless shopping and curated affiliate…

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    2 min read

  • TikTok Logo Glowing Brightly Over a Dark Rocky Landscape Futuristic Digital Art

    Everything You Need to Know About the US TikTok Ban (So Far)

    Is TikTok on the brink of a ban, or will it keep reshaping e-commerce? Here’s what brands need to…

    Link

    4 min read

  • Meta logo on smartphone screen and Facebook logo background.

    Is the Sky Falling Because of Meta’s New Data-Sharing Policy?

    Sharing is caring…right? Not with this new Meta update.

    Link

    3 min read

  • Mobile phone with webpage of US mobile technology company AppLovin Corporation in front of business logo. Focus on top-left of phone display.

    Why Are AppLovin eCommerce Ads Performing Better Than TikTok, Snapchat, and YouTube?

    Why is AppLovin outperforming seasoned platforms like TikTok and Snapchat? Discover how its 100% thumb stop rate and the…

    Link

    4 min read

  • In this photo illustration the Applovin Corporation logo seen displayed on a smartphone screen and in the background

    Will AppLovin Be a Viable Performance Media Channel in 2025 for E-Commerce Brands?

    Is AppLovin the next big thing in e-commerce advertising or just a fleeting trend? Dive into the insights and…

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    3 min read

  • Two influencers creating content

    How to Go Viral: Building an Affiliate Influencer Army

    Going viral isn’t a matter of luck—it’s about smart partnerships with the right influencers. In a recent article, Fast…

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    2 min read

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