Dr. Jonathan Snow
Chief Innovation Officer
Dr. Jonathan Snow is the Chief Innovation Officer at Avenue Z. He is also the President/Founder of The Snow Agency, a prominent digital marketing agency affiliated with Avenue Z’s network, known for its rapid growth and Shopify Plus partnership, and he also holds various roles including orthodontist, affiliate marketing platform builder, and strategic advisor to multiple e-commerce brands, martech firms, and the Revere Partners oral health VC fund.
/EXPERTISE AREAS
All things DTC / E-Commerce
Digital Trends: SMM, AI, Tech
Growth Strategies
Building and Selling Companies
Facebook Adverting
Performance Media
Influencer Marketing
Digital Ad Buying
Shopify / Shopify Plus
TikTok / TikTop Shops
About Me
Dr. Jonathan Snow is the Chief Innovation Officer at Avenue Z and President/Founder of The Snow Agency, a prominent digital marketing agency and leading Shopify Plus partner, recently named the #2 fastest-growing advertising/marketing companies in the US by INC 5000.
He holds various roles including CIO, founder, orthodontist, affiliate marketing platform builder, and strategic advisor to multiple e-commerce brands, martech firms, and Revere Partners (the world’s only oral health VC fund). He is also a Veteran as he served as a Captain in the US Air Force.
An expert in all things DTC and eCommerce from the ground up, he shares weekly first-hand insights on LinkedIn, Twitter and his newsletter, In the Snow.
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My Latest Insights
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Thirsty for Attention: Which Hydration Brands Does AI Keep Recommending? | AIVx Mini Report
Top Greens / Gut Supplements AI is reshaping how brands are found – dictating what consumers see, trust, and…
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Who’s Winning in AI Search? A Deep Dive into Greens & Gut Health Brands | AIVx Mini Report
Top Greens / Gut Supplements AI is reshaping how brands are found – dictating what consumers see, trust, and…
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The Google Antitrust Blitz: What’s Next in a Fight That Could Redraw the Digital Landscape
Google, once seemingly untouchable, now finds itself under serious pressure from both U.S. regulators and EU enforcers.
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The AI Vitamin A-List: Which Children’s Brands Get the Spotlight? | AIVx Mini Report
Top Greens / Gut Supplements AI is reshaping how brands are found – dictating what consumers see, trust, and…
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Bluesky Doesn’t Need to Catch Up to X – Here’s Why
Bluesky isn’t chasing X or Threads in a traditional sense. It’s not playing the same game.
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Is Google Faking Search Traffic with AI? Let’s Set the Record Straight.
As AI becomes more woven into daily life, some investors are questioning whether the search data we see online…
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Why AI Visibility Will Define the Next Era of Brand Growth
Most brands are still playing yesterday’s SEO game. They’re writing long blogs, optimizing for keywords, and chasing rankings on…
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Introducing the 2025 Beauty AI Shopping Visibility Index
A data-driven look at which beauty brands are winning AI search and how to become the brand AI recommends.
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