David Corchado
Co-Founder, Chief Technology Officer
As Avenue Z’s Chief Technology Officer and co-founder, David Corchado leverages over twenty years of digital media innovation to prioritize client experience. His leadership in merging technology with strategic planning transforms client projects, ensuring that Avenue Z delivers compelling omni-channel experiences that resonate with consumers and exceed client expectations.


/EXPERTISE AREAS
Technology Roadmap Creation
Strategic Planning
Risk Mitigation
Consumer Behavior
Investor Relations
Stakeholder Communications
Data Science & Analytics
Product Development
Omnichannel Marketing
Emerging Technologies

About Me
David’s pioneering work in marketing technology, particularly in areas like data personalization and targeted media, directly benefits Avenue Z’s clients by setting new industry benchmarks. His role in guiding the company’s strategic direction and technological advancements is crucial in crafting solutions that drive client success across diverse industries, from fintech to healthcare. David’s extensive background, including leadership positions at globally recognized firms, informs his client-centered approach, making him an invaluable asset to those looking to navigate the complexities of the digital landscape.
My Latest Insights
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The SEO Playbook of 2024 Is Obsolete: Here’s What Actually Works Now
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Top of Stack: Bailouts, Bottlenecks, and the AI Balancing Act
As policymakers rethink how hard to lean on Big Tech, markets reprice AI exuberance, and healthcare policy ricochets from…
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This Week in AI: Google Drops Its First AI Ad + Perplexity Launches Two Big Moves
Google releases its first AI-generated holiday ad, Perplexity rolls out tools for patent search and data transparency, and Adobe…
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Why Creative Diversity & Creative Volume is the Formula for Winning in Performance Marketing Today
Creative diversity and volume are now the biggest drivers of performance marketing success. TikTok Shop affiliates show how scalable,…
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How to Choose the Right Partners to Scale Your eCommerce Growth
Choosing the right partners—whether an agency, tech vendor, or consultant—can make or break your eCommerce growth, so a strategic…
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Convergence Marketing: Balancing Automation With Human Relationships
In a transformative shift poised to revolutionize our industry, we are moving beyond the outdated concept of integrated marketing…
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4 Steps to Mastering an Audience-First Marketing Approach
If you’re a business that’s online, one thing is for sure: you have data pouring in from a million…
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