David Corchado

Co-Founder, Chief Technology Officer

As Avenue Z’s Chief Technology Officer and co-founder, David Corchado leverages over twenty years of digital media innovation to prioritize client experience. His leadership in merging technology with strategic planning transforms client projects, ensuring that Avenue Z delivers compelling omni-channel experiences that resonate with consumers and exceed client expectations.

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/EXPERTISE AREAS

Technology Roadmap Creation

Strategic Planning

Risk Mitigation

Consumer Behavior

Investor Relations

Stakeholder Communications

Data Science & Analytics

Product Development

Omnichannel Marketing

Emerging Technologies

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About Me

David’s pioneering work in marketing technology, particularly in areas like data personalization and targeted media, directly benefits Avenue Z’s clients by setting new industry benchmarks. His role in guiding the company’s strategic direction and technological advancements is crucial in crafting solutions that drive client success across diverse industries, from fintech to healthcare. David’s extensive background, including leadership positions at globally recognized firms, informs his client-centered approach, making him an invaluable asset to those looking to navigate the complexities of the digital landscape.

My Latest Insights

  • What Brands Can Learn from Influential Marketing Campaigns of 2025

    Ten of the most impactful 2025 advertisements can help brands learn what to lean into for marketing in 2026.

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    8 min read

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  • GPT-5.2: AI Update Offers Better Performance for Professional Work

    The newest version of ChatGPT expands on essential tasks, making it perform better for both everyday life and professional…

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    3 min read

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  • Cinderella Castle in the new pink and blue paint for the 50th celebration

    Disney’s Beloved Characters Will Now Appear on Sora

    In a landmark agreement, The Walt Disney Company partnered with Sora, allowing over 200 characters to be featured.

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    3 min read

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  • A modern parody of Sandro Botticelli's The Birth of Venus. In the center, Venus stands on a large scallop shell wearing a denim jacket, white t-shirt, blue jeans, and sneakers, looking down at a smartphone in her hand. On the left, the flying wind gods are dressed in contemporary streetwear hoodies and track pants, using a backpack leaf blower to create the wind. On the right, the figure of Spring rushes toward Venus wearing a long floral dress and carrying a canvas tote bag. The background remains the classic Renaissance seascape.

    Shopify’s Winter ‘26 Edition Features Over 150 Enhancements

    Using a unique AI approach, Shopify makes creating a successful storefront more efficient than ever.

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    3 min read

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  • Artificial Intelligence in Document Analysis, the role of artificial intelligence in document analysis with an image portraying machine learning algorithms extracting data from unstructured documents

    The SEO Playbook of 2024 Is Obsolete: Here’s What Actually Works Now

    Google is no longer the only gatekeeper of search. AI systems are changing how people discover information, who they…

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    12 min read

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  • Hand Holding Phone with AppLovin (APP) Logo and Monitor in the Background Showing Red Arrows Pointing Down Suggesting Stock Decline

    Top AppLovin Agencies for Consumer Brands in 2025

    Discover top AppLovin agencies for consumer brands in 2025 with comprehensive insights and expert recommendations.

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    4 min read

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  • Business ecommerce concept. Person use smartphone and laptop with online shopping cart icon on virtual screen. online purchase, ecommerce store, online business, shopping on the internet

    How to Choose the Right Partners to Scale Your eCommerce Growth

    Choosing the right partners—whether an agency, tech vendor, or consultant—can make or break your eCommerce growth, so a strategic…

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    5 min read

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  • Futuristic digital hand with glowing circuit lines typing on a keyboard in a dark, high-tech environment.

    Convergence Marketing: Balancing Automation With Human Relationships

    In a transformative shift poised to revolutionize our industry, we are moving beyond the outdated concept of integrated marketing…

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    5 min read

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  • computer code projected onto a torn paper background.

    Digital Identifiers, Cookieless Tracking, and How GA4 is Adapting

    In the dynamic landscape of digital marketing, consumer targeting and tracking have long relied on a familiar ally –…

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    3 min read

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  • An abstract, textured illustration of a skyline or city on a body of water

    4 Steps to Mastering an Audience-First Marketing Approach

    If you’re a business that’s online, one thing is for sure: you have data pouring in from a million…

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    4 min read

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